{"id":101039,"date":"2025-04-29T15:51:51","date_gmt":"2025-04-29T19:51:51","guid":{"rendered":"https:\/\/corpo.ixpe.ca\/project\/why-every-company-should-document-its-community-project\/"},"modified":"2025-04-30T21:48:21","modified_gmt":"2025-05-01T01:48:21","slug":"why-every-company-should-document-its-community-project","status":"publish","type":"project","link":"https:\/\/ixpe.ca\/en\/project\/why-every-company-should-document-its-community-project\/","title":{"rendered":"Why every company should document its Community Project"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; _builder_version=&#8221;4.16&#8243; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.16&#8243; custom_padding=&#8221;|||&#8221; global_colors_info=&#8221;{}&#8221; custom_padding__hover=&#8221;|||&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_text _builder_version=&#8221;4.16&#8243; background_size=&#8221;initial&#8221; background_position=&#8221;top_left&#8221; background_repeat=&#8221;repeat&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;]<!-- divi:heading {\"className\":\"\"} --><\/p>\n<h2 class=\"wp-block-heading\">Amplify the impact of your community actions with video and photos<\/h2>\n<p><!-- \/divi:heading --><\/p>\n<p><!-- divi:paragraph {\"className\":\"\"} --><\/p>\n<p>When a company organizes a solidarity project &#8211; like a spaghetti supper and toy drive &#8211; everyone wins if the story goes beyond the walls of the room. Documenting the event in images multiplies its social impact, strengthens employee commitment, attracts like-minded talent and inspires your customers to stay (or come) with you. That&#8217;s exactly what Ixp\u00e9 helps you do: turn your good deeds into waves of generosity that travel far and wide.  <\/p>\n<p><!-- \/divi:paragraph --><\/p>\n<p><!-- divi:separator --><\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n<!-- \/divi:separator --><\/p>\n<p><!-- divi:heading {\"level\":3,\"className\":\"\"} --><\/p>\n<h3 class=\"wp-block-heading\">Why film your community projects?<\/h3>\n<p><!-- \/divi:heading --><\/p>\n<p><!-- divi:paragraph {\"className\":\"\"} --><\/p>\n<p><strong>1. Amplify social impact<\/strong><br \/>Each additional view is one more person who discovers the cause, shares the donation link or decides to get involved. Content with a social vocation naturally generates more attention and interaction than a traditional commercial publication. <\/p>\n<p><!-- \/divi:paragraph --><\/p>\n<p><!-- divi:paragraph {\"className\":\"\"} --><\/p>\n<p><strong>2. Engage and retain your employees<\/strong><br \/>Taking part in a volunteer initiative boosts internal satisfaction. Images extend this sense of pride: your teams relive the day, share it and become spontaneous ambassadors. <\/p>\n<p><!-- \/divi:paragraph --><\/p>\n<p><!-- divi:paragraph {\"className\":\"\"} --><\/p>\n<p><strong>3. Attract new talent<\/strong><br \/>Candidates scan networks before applying. A living archive of your solidarity actions proves that your values are genuine, not just posted on a wall. <\/p>\n<p><!-- \/divi:paragraph --><\/p>\n<p><!-- divi:paragraph {\"className\":\"\"} --><\/p>\n<p><strong>4. Strengthen customer confidence<\/strong><br \/>Consumers have more confidence in brands that provide tangible proof of their commitment. A well-edited video offers this tangible proof. <\/p>\n<p><!-- \/divi:paragraph --><\/p>\n<p><!-- divi:separator --><\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n<!-- \/divi:separator --><\/p>\n<p><!-- divi:heading {\"level\":3,\"className\":\"\"} --><\/p>\n<h3 class=\"wp-block-heading\">Concrete benefits for your company<\/h3>\n<p><!-- \/divi:heading --><\/p>\n<p><!-- divi:table --><\/p>\n<figure class=\"wp-block-table\">\n<table class=\"has-fixed-layout\">\n<thead>\n<tr>\n<th>What it brings<\/th>\n<th>Measurable impact<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td><strong>Broader social reach<\/strong><\/td>\n<td>More views, shares and comments on your networks<\/td>\n<\/tr>\n<tr>\n<td><strong>Pride &amp; internal cohesion<\/strong><\/td>\n<td>Increased volunteer involvement and reduced turnover<\/td>\n<\/tr>\n<tr>\n<td><strong>Attraction of aligned talent<\/strong><\/td>\n<td>More targeted, better-qualified applications<\/td>\n<\/tr>\n<tr>\n<td><strong>Increased customer confidence<\/strong><\/td>\n<td>Enhanced brand image and immediate differentiation<\/td>\n<\/tr>\n<tr>\n<td><strong>Sustainable SEO traction<\/strong><\/td>\n<td>Backlinks and natural mentions thanks to solidarity storytelling<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/figure>\n<p><!-- \/divi:table --><\/p>\n<p><!-- divi:separator --><\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n<!-- \/divi:separator --><\/p>\n<p><!-- divi:heading {\"level\":3,\"className\":\"\"} --><\/p>\n<h3 class=\"wp-block-heading\">The Ixp\u00e9 method for content that travels<\/h3>\n<p><!-- \/divi:heading --><\/p>\n<p><!-- divi:list {\"ordered\":true} --><\/p>\n<ol class=\"wp-block-list\"><!-- divi:list-item --><\/p>\n<li><strong>Sensitive locating<\/strong><!-- divi:list -->\n<ul class=\"wp-block-list\"><!-- divi:list-item --><\/p>\n<li>Identify the gestures, faces and micro-stories that embody generosity.<\/li>\n<p><!-- \/divi:list-item --><\/ul>\n<p><!-- \/divi:list --><\/li>\n<p><!-- \/divi:list-item --><\/p>\n<p><!-- divi:list-item --><\/p>\n<li><strong>Premium low-light capture<\/strong><!-- divi:list -->\n<ul class=\"wp-block-list\"><!-- divi:list-item --><\/p>\n<li>Canon R5 &amp; C70 cameras, drones, HF microphones: cinematic rendering, even in a dimly lit room.<\/li>\n<p><!-- \/divi:list-item --><\/ul>\n<p><!-- \/divi:list --><\/li>\n<p><!-- \/divi:list-item --><\/p>\n<p><!-- divi:list-item --><\/p>\n<li><strong>Cross-platform storytelling<\/strong><!-- divi:list -->\n<ul class=\"wp-block-list\"><!-- divi:list-item --><\/p>\n<li>Main montage (\u2248 2 min 30) + vertical teasers + HD photo gallery, optimized for YouTube, LinkedIn, Reels, TikTok and newsletters.<\/li>\n<p><!-- \/divi:list-item --><\/ul>\n<p><!-- \/divi:list --><\/li>\n<p><!-- \/divi:list-item --><\/ol>\n<p><!-- \/divi:list --><\/p>\n<p><!-- divi:separator --><\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n<!-- \/divi:separator --><\/p>\n<p><!-- divi:heading {\"level\":3,\"className\":\"\"} --><\/p>\n<h3 class=\"wp-block-heading\">Why Ixp\u00e9 is your best ally<\/h3>\n<p><!-- \/divi:heading --><\/p>\n<p><!-- divi:list --><\/p>\n<ul class=\"wp-block-list\"><!-- divi:list-item --><\/p>\n<li><strong>Proven experience<\/strong><!-- divi:list -->\n<ul class=\"wp-block-list\"><!-- divi:list-item --><\/p>\n<li>From Christmas spaghetti dinners to videos for the Canadian Cancer Society: we know how to film sensitive moments with empathy and professionalism.<\/li>\n<p><!-- \/divi:list-item --><\/ul>\n<p><!-- \/divi:list --><\/li>\n<p><!-- \/divi:list-item --><\/p>\n<p><!-- divi:list-item --><\/p>\n<li><strong>Responsive creative duo<\/strong><!-- divi:list -->\n<ul class=\"wp-block-list\"><!-- divi:list-item --><\/p>\n<li>Two synchronized operators: one captures the big picture, the other hunts for furtive glances and smiles &#8211; no key moment escapes us.<\/li>\n<p><!-- \/divi:list-item --><\/ul>\n<p><!-- \/divi:list --><\/li>\n<p><!-- \/divi:list-item --><\/p>\n<p><!-- divi:list-item --><\/p>\n<li><strong>Performance-ready deliverables<\/strong><!-- divi:list -->\n<ul class=\"wp-block-list\"><!-- divi:list-item --><\/p>\n<li>Main video, 15\/30 s clips, photo carousel, publication-optimized scripts: all delivered ready to post.<\/li>\n<p><!-- \/divi:list-item --><\/ul>\n<p><!-- \/divi:list --><\/li>\n<p><!-- \/divi:list-item --><\/p>\n<p><!-- divi:list-item --><\/p>\n<li><strong>Proven ROI<\/strong><!-- divi:list -->\n<ul class=\"wp-block-list\"><!-- divi:list-item --><\/p>\n<li>Our customers see an immediate increase in donations, shares and qualified applications as soon as they go online.<\/li>\n<p><!-- \/divi:list-item --><\/ul>\n<p><!-- \/divi:list --><\/li>\n<p><!-- \/divi:list-item --><\/ul>\n<p><!-- \/divi:list --><\/p>\n<p><!-- divi:separator --><\/p>\n<hr class=\"wp-block-separator has-alpha-channel-opacity\">\n<!-- \/divi:separator --><\/p>\n<p><!-- divi:heading {\"level\":3,\"className\":\"\"} --><\/p>\n<h3 class=\"wp-block-heading\">Conclusion<\/h3>\n<p><!-- \/divi:heading --><\/p>\n<p><!-- divi:paragraph {\"className\":\"\"} --><\/p>\n<p>Documenting your community projects is no longer a &#8220;nice-to-have&#8221;, it&#8217;s an impact multiplier. With Ixp\u00e9, every minute of generosity captured becomes a story that travels, inspires and pays off &#8211; for your cause, for your teams and for your brand. <\/p>\n<p><!-- \/divi:paragraph -->[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; theme_builder_area=&#8221;post_content&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; theme_builder_area=&#8221;post_content&#8221; column_structure=&#8221;1_3,1_3,1_3&#8243;][et_pb_column _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; type=&#8221;1_3&#8243; theme_builder_area=&#8221;post_content&#8221;][et_pb_image src=&#8221;https:\/\/ixpe.ca\/wp-content\/uploads\/2025\/04\/guignole-9-scaled.jpg&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; theme_builder_area=&#8221;post_content&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243; title_text=&#8221;guignol\u00e9-9&#8243;][\/et_pb_image][\/et_pb_column][et_pb_column _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; type=&#8221;1_3&#8243; theme_builder_area=&#8221;post_content&#8221;][et_pb_image src=&#8221;https:\/\/ixpe.ca\/wp-content\/uploads\/2025\/04\/evenement-corporatifs.jpg&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; theme_builder_area=&#8221;post_content&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243; title_text=&#8221;corporate events&#8221;][\/et_pb_image][\/et_pb_column][et_pb_column _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; type=&#8221;1_3&#8243; theme_builder_area=&#8221;post_content&#8221;][et_pb_image src=&#8221;https:\/\/ixpe.ca\/wp-content\/uploads\/2025\/04\/Evenement-corporatif.jpg&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; theme_builder_area=&#8221;post_content&#8221; hover_enabled=&#8221;0&#8243; sticky_enabled=&#8221;0&#8243; title_text=&#8221;Corporate event&#8221;][\/et_pb_image][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; module_id=&#8221;homeLife&#8221; _builder_version=&#8221;4.25.0&#8243; _module_preset=&#8221;default&#8221; background_color=&#8221;#FAF6EF&#8221; custom_padding=&#8221;0px||125px||false|false&#8221; custom_padding_tablet=&#8221;0px||75px||false|false&#8221; custom_padding_phone=&#8221;0px||50px||false|false&#8221; locked=&#8221;off&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_row _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_column type=&#8221;4_4&#8243; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][et_pb_video src=&#8221;https:\/\/youtu.be\/Fihm-8N84to&#8221; _builder_version=&#8221;4.27.4&#8243; _module_preset=&#8221;default&#8221; global_colors_info=&#8221;{}&#8221; theme_builder_area=&#8221;post_content&#8221;][\/et_pb_video][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Amplify the impact of your community actions with video and photos When a company organizes a solidarity project &#8211; like a spaghetti supper and toy drive &#8211; everyone wins if the story goes beyond the walls of the room. Documenting the event in images multiplies its social impact, strengthens employee commitment, attracts like-minded talent and [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":100944,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"project_category":[36,34,32],"project_tag":[],"class_list":["post-101039","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-christmas-dinner","project_category-corporate-culture","project_category-events"],"_links":{"self":[{"href":"https:\/\/ixpe.ca\/en\/wp-json\/wp\/v2\/project\/101039","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ixpe.ca\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/ixpe.ca\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/ixpe.ca\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/ixpe.ca\/en\/wp-json\/wp\/v2\/comments?post=101039"}],"version-history":[{"count":1,"href":"https:\/\/ixpe.ca\/en\/wp-json\/wp\/v2\/project\/101039\/revisions"}],"predecessor-version":[{"id":101043,"href":"https:\/\/ixpe.ca\/en\/wp-json\/wp\/v2\/project\/101039\/revisions\/101043"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/ixpe.ca\/en\/wp-json\/wp\/v2\/media\/100944"}],"wp:attachment":[{"href":"https:\/\/ixpe.ca\/en\/wp-json\/wp\/v2\/media?parent=101039"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/ixpe.ca\/en\/wp-json\/wp\/v2\/project_category?post=101039"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/ixpe.ca\/en\/wp-json\/wp\/v2\/project_tag?post=101039"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}